Marketing isn’t something people should try. It’s something they should commit to for the duration of the business. Marketing tactics, however... yes, we should try, test, and optimize again and again.
Even the best strategy or scope of work needs to have elements of flexibility and dynamics. You can’t just set it and let it go. We expect your marketing campaign to help your business to grow and run more efficiently month over month.
Here are a few of the marketing services we offer:
- Search engine optimization (SEO)
- Link building
- Social media
What are you waiting for? Let’s help your business achieve significant growth ASAP. Contact us today.
Search engine optimization
The Elevated team has 15 years of experience optimizing sites for search. That’s before the SEO industry was really even born. In the last decade, the strategies have shifted, and the algorithms have evolved, but we still believe in using quality, original, relevant content to help build SEO rank. No tricks. No shady methods. Just rock-solid, credible tactics that work over time.
Speaking of time, we need at least 90 days to help build SEO traction
Here are a few of our SEO services:
- Keyword research, SEO strategy
- Local maps optimization
- On page and architecture optimization
- Reputation management
- Ongoing optimization of link building to constantly build authority
Ready to start driving truly targeted, organic traffic through search engine optimization? That's great. The sooner you start, the better. Give us a call.
Link building is not about link swapping, it’s about building relationships with people at other sites.
It’s about creating quality content marketing, social bookmarks, and press releases.
It’s about putting valuable content out into the world that links back to you, so that you become an authority on specific subjects ... and search engines identify you and reward you for that.
We absolutely positively do not practice any red-flag tactics, such as paying publishers to embed links into old content. Be wary of agencies that do.
Curious about link building? Let’s talk.
Pay Per Click
Paid media is everywhere today. It’s not just Google Adwords. It’s Google Shopping, Facebook promoted posts and ads, Amazon and eBay stores. Sometimes it’s cost per click (CPC) and sometimes cost per impression (CPI).
In either case, we have the ability to target your audience contextually and retarget within the many search engine platforms.
The difference between a good and bad CPC campaign? Continual optimization. You can never set it and let it run, even if you have software. We don’t solely use bid management tools. Our team manually reviews and optimizes the campaign, and tests copy and calls to action, landing pages, and even times of day.
A well-run CPC campaign provides excellent data for our SEO campaigns too.
Need more PPC in your marketing mix? We can help.
Social media plays a critical role in a customer’s decision-making process. Elevated specializes in integrated social media strategies that deepen customer relationships -- from the first time they are introduced to you through multiple visits and purchases.
Also, Google has admitted to having monitored brands’ interactions with their audiences on the Internet, so social is an SEO factor. With the increased emphasis on Google+, authorship, and publisher authority, social media will be more and more important, not just for engagement and awareness, but for your overall marketing mix.
A few of our social media services include:
- Social media audit
- Social media strategy
- Social media optimization
- Social media content strategy
- Social integration and implementation
- Social media management or training
For our e-commerce clients, we offer a program called Marketplaces, which helps you gain more visibility and sell more products through markets other than your own retail website.
If you are a manufacturer or have an exclusive license to sell a product, showcasing your product in other markets, such as Amazon, eBay, TheFind.com, Shop.com, and many other shopping feeds can exponentially help increase awareness and revenue.
These channels also charge fees, and we can help analyze which ones will give you the highest return on your investment (ROI).
Elevated’s Marketplaces programs often include:
- Providing recommendations to better leverage other marketplaces, other than your own
- Setting up these marketplaces
- Optimizing your listings for maximum visibility and sales
- Providing sales reporting to have a clear view to which tactics are working best, so we can further fine-tune your listings